Are you learning a little about web development and trying to make sense of HTML? Perhaps you are wondering, “What are meta tags used for in web development and search engine optimization?” That’s the question we are going to focus on in today’s post!

There are many different meta tags in HTML. When creating a web page, meta tags are typically used to tell search engines what your web page is about. Just as a term paper has titles, a synopsis and headlines, meta tags in HTML do the same.

Some primary meta tags include the following:

• Title tags
• Descriptions tags
• Keyword tags

Search engines use robots to “read” websites to determine what information is on your website. When meta tags are filled out correctly, it can help your website appear higher on the list of  search results because it helps categorize your website among the millions of websites that exist.

Although there are many other factors involved with search engine results, some meta tags are essential to search engines like Google. Search Engine Optimization (the art to getting your website on the first page of Google) uses good keywords in the meta tags to enable better search results for your website.

Many factors structuring your website are fundamental to search engines. If you are considering having a website created,  create a good foundation before you buy your domain name.

Many people build a website without realizing what is needed and spend thousands of $ dollars $ when it isn’t necessary to get the results you want!

“What are meta tags used for?” I hope you know the answer to this question and will implement this factor into your website development.  If you would like to know more about search engine optimization (also know as SEO) and want to learn how to accomplish this, contact us today!