Jan 102011
If you know about search engine optimization, you are probably aware there are a lot of different aspects to getting your website optimized for Google and other search engines. I want to give you a SEO best practices checklist to use with your website!
SEO Best Practices Checklist
- Look for errors – Search engines don’t like to return to a website that has a bunch of errors. This task is a little more technical to do but it needs to be done correctly. Use Google Webmaster and correct errors such as broken links, duplicate content or status errors such as 404′s,403′s or 301 redirects. If you just got lost on this one, I’m sure you have seen websites and clicked on a link that took you to a broken web page. You got a error message or read a message that was very technical that only web developers can understand. The bottom line is this – search engine robots do not like these type of errors either!
- Use meta tags and keywords – This is a very important aspect of SEO. There are many ways to research for keywords. I won’t get into this because there are many books on this one! To generalize this task, make sure each web page and title tags and descriptions and apply specific keywords related to your niche. If you are lost, contact us! Sometimes it is easier to hire a good SEO company (like us!
) - Use reports to analyze your progress – As any good business or organization does, follow monthly reports such as Google Analytics, to see what relevant keywords are working. There are numerous reports that you can utilize to improve your website!
Use this SEO best practices checklist throughout the year. Continue to correct errors, adding content with keywords. Then look at reports on a monthly basis. Always remember that content is king but it only works if it is unique and is beautifully tied together for the content people are searching for!
Melodie Savoca
Hi! I'm Melodie Savoca and I write for our SEO blog! The purpose of my writing is to inform and educate on the matter of search engine optimization and social media. It is also to help existing customers understand other aspects of internet marketing. Learn how to implement these tactics for your business today!
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Great post, but I would also like to add something if I may. Site structure is really important for Search Engine crawlers and so it is best to try and not make the site structure too deep to allow the crawlers to go trough all the content and make sure they index all the pages. If the crawler has to go past 3 lawyers and the pages are not linked properly, the crawler may eventually stop indexing your pages.
You are absolutely correct. Thanks Ruben for adding your comment about the importance of site structure!
Currently it looks like WordPress is the best blogging platform out there right now. (from what I’ve read) Is that what you are using on your blog?
Yes, we recommend and use WordPress! It’s SEO friendly and simple to use. Take a look at some of our posts about WordPress. Here is one you should read: What is the best site to make a website?
Great to know about it. I am trying to switch to wordpress from another blogsphere. I bet I am totally late for getting into wordpress. Very helpful article from you!
What a great text! I have no clue how you wrote this post..it’d take me days. Well worth it though, I’d assume. Have you considered selling banners on your website?
Rattling nice style and design and excellent content material, very little else we need .